With the ever-increasing importance of digital media, many photographers are becoming more and more interested in the Digital Millennium Copyright Act (DMCA). These photographers are seeking protection for their works through the DMCA. However, what many photographers fail to realize is that the standard protections found in the Copyright Act of 1976 are often more than sufficient to protect these photographers.
The Copyright Act of 1976 protects against the actual infringement (the illegal copying and, or, using) of a copyright. The right to control the reproduction (and thus prevent copying) of a work is one of the “exclusive rights” of the copyright holder. (17 U.S.C. §501). Therefore, when you sue someone for infringing upon your exclusive rights (illegally copying your work), you are suing under the Copyright Act of 1976.
The Copyright Act of 1976 was enacted before the internet age. With the introduction of the internet, people acquired the ability to illegally copy and infringe upon the copyright holder’s exclusive rights at a scale that had arguably never been seen before.
In response, copyright holders used protective technologies (often computer programs) to protect their “exclusive rights”. In order to track a copyright holder’s works, these technologies used “copyright management information” that was often embedded intp the digital file of the works.
The DMCA was passed to make it illegal to sell and use technologies that circumvents a copyright holder’s protective technologies. (17 U.S.C. §1201). The DMCA also made it illegal to falsify, remove, or alter “copyright management information” that is used by a copyright holder’s protective technologies to track their works. (17 U.S.C. §1202).
Therefore, the Copyright Act of 1976 is still the law that protects a copyright holder’s “exclusive rights”, whereas, the DMCA is the law that protects certain technologies and digital information that is used by a copyright holder to protect their “exclusive rights”.
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